About the speech and fesitval
Austen will be one of the closing speakers at this festival event. The abstract for his speech is titled, “Design is Next”. He will predominantly be focused on the intersections between the topics of design, business, and the future. This event goes from November 30th through December 3rd.
“Shenzhen International Industrial Design Fair 2015 (SZIDF 2015) is the largest trade fair in China, which is hosted by Shenzhen Municipal People’s Government, supported by Ministry of Industry and Information Technology of China, organized by Shenzhen Industrial Design Profession Association (SIDA) and endorsed by International Council of Societies of Industrial Design (ICSID), China Industrial Design Association, and Industrial Design Institution of Chinese Mechanical Engineering Society.
China International Industrial Design Fair (CIIDF) is a modern design trade exhibition presenting the latest products, technologies, materials, services for industrial designers, branding manufacturers, retailers and specifiers. It is a platform for the Global Design Industry to showcase their latest creations to Asian buyers (especially China markets), where its exhibitors are selected for their creativity, originality and ability to innovate.
China International Industrial Design Fair is an official design event strongly supported by China’s national government. It is one of the most professional design fair with the largest scale in Asia: an international fair truly aiming at design products trade and design industrialization.” -ICSID (International Council for Societies Industrial Design)
Also in collaboration, this event is organized by SIDA, the Shenzhen Industrial Design Profession Association is a a group of innovators, educators, and professionals sharing innovative research and results. The groups focus is on modern industrial design, product strategy, user research, appearance design, structural and functional design, brand design, interaction design, production and supply chain management.