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IDSA: Design Your Ecosystem

IDSA, 2013 Central District Design Conference

No product is an island, especially in this new world of compatibility. A manmade environment typically consists of an assortment of interrelated products working harmoniously with each other, much like our natural ecosystem. When developing a new product experience, it is the designer’s job to carefully consider this context of the micro-ecosystem and analyze the interdependencies formed between the lead product, secondary products, complementary products and accessories lines. The end user or consumer is not served just by a single product but by this well balanced micro-ecosystem.

Check out the event, Renaissance Cleveland Hotel in Downtown Cleveland, April 12-13